In a 2024 McKinsey study, 65% of respondents said that their organizations are routinely using generative artificial intelligence (AI) in at least one business function. Clearly, AI is poised to have a significant impact on industries around the globe, offering unprecedented opportunities to enhance efficiency, productivity, and innovation. Corporations can leverage AI to streamline operations, improve decision-making, accelerate research and discovery, and foster a culture of continuous improvement.
AI is also changing the way that users interact with content, adding a new layer of complexity to copyright compliance. In the same 2024 McKinsey study, more than half the respondents listed intellectual property infringement as a risk to an organization’s generative AI use. The only risk that ranked higher was inaccuracy of the outputs.
At CCC, we hear from organizations of all sizes that employees are not always aware of what permissions are needed to use content, and how to obtain them if needed.
CCC has supported content users for decades by providing efficient, harmonized licensing solutions that cover their internal uses of content. The Annual Copyright License (ACL) from CCC now includes a harmonized set of rights for the internal-only use of lawfully acquired content with AI systems.
The potential applications of AI are vast and varied. Here’s a look at how different departments can put the new internal-only use AI rights in the ACL to work:
Research & Development
Researchers often review a lot of copyrighted literature. AI-powered tools can automate literature triage and review by prioritizing articles of interest and identifying common themes, trends, and conflicting findings.
Finance
Analysts can employ AI tools to quickly summarize research papers, market analysis reports, and economic studies highlighting key findings to facilitate data-driven decisions and reduce the time to actionable results.
Competitive Intelligence
In an increasingly competitive business landscape, AI tools can help teams analyze news content and market research to quickly understand market changes and customer needs, improve their market positioning, anticipate and respond to competitors’ actions, and uncover new opportunities for growth.
Corporate Communications
AI-driven visualization tools offer corporate communications teams powerful ways to enhance the clarity, engagement, and effectiveness of their internal communications. By automating the creation of visual content, and making complex information more accessible, AI helps communicate messages more effectively across the organization.
Responsible AI starts with licensing.
For more information, please visit our AI, Copyright & Licensing insight page.
Drive Business Forward with the Annual Copyright License
A copyright compliance strategy that informs and meets the needs of employees across the enterprise sets an organization up for higher efficiency, improved collaboration, and a minimized risk of copyright infringement, ultimately helping to fuel innovation and new discoveries.
Click here to contact us about content management and licensing solutions for your organization.